Chards Coin And Bullion Review

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If you're looking to invest in precious metals, you're not alone. Many individuals are realizing the potential that gold, silver, and other precious metals hold. Adding these metals to an investment portfolio can hedge against inflation, protect you against stock market volatility, and ensure you're ready to retire on your own terms.

One company you may have found that offers precious metals investment services is Chards Coin and Bullion. Continue reading to learn more about Chards to decide whether they are the company you should use to begin your precious metals investment journey.

  • Product: Precious Metals
  • Owner: Lawrence Chard
  • Overall Rating: 3.6/5

Important to mention before we go more in depth with this review!

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About Chards Coin and Bullion

Chards Coin And Bullion Review

Chards Coin and Bullion is a family-owned company that has been in business since 1964. The company's motto is "Inform, Educate and Inspire." After reading this motto, it shouldn't come as a surprise that Chards places a large emphasis on educating their customers and giving them the information needed to make smart investment decisions to benefit their financial needs.

Chards also believes in being upfront and transparent with their customers. Their premiums are published and visible on the website, and they are willing to openly discuss these rates with anyone who has a question.

Chards has a showroom in Blackpool where customers can go to shop in person. They also offer online orders and shipping for those who are not local.


When you choose to purchase gold from Chards, you'll enjoy an extensive selection of coins, bars, gifts, and other accessories. A few of the many options are listed below.

❑ Coins

Chards Coin And Bullion Review
  • Chinese Panda Gold Coin
  • Austrian Philharmonic Gold Coin
  • British Britannia Gold Coin
  • South African Krugerrand Gold Coin
  • British Queen Beasts Gold Coin
  • Canadian Maple Leaf Gold Coin
  • 2005 Manx Himalayan Cat 0.1 oz Gold Bullion Coin
  • Elton John Music Legends Gold Coin

❑ Bars

  • 250 gram Gold Bar (pre-owned)
  • 100 gram Gold Bar Argor SA Chiasso (pre-owned)


Chards also offers a large number of silver coins, bars, gift, and accessories for their customers. Some of these include:

❑ Coins

Chards Coin And Bullion Review
  • South African Krugerrand Silver Coin
  • Austrian Philharmonic Silver Coin
  • Perth Mint Lunar Series Silver Coin
  • Austrian Kookaburra Silver Coin
  • Australian Kangaroo Silver Coin
  • British Queen's Beasts Silver Coin
  • British Royal Arms Silver Coin
  • British Britannia Silver Coin
  • Australian Panda Silver Coin
  • The Who Music Legends Silver Coin

❑ Bars

  • VAT Free Silver 1 Kilo Bar Loco Zurich
  • 500 gram Metalor Silver Bar Cast
  • Silver Kilo Bar Johnson Matthey (pre-owned)
  • Silver 1 Kilo Bar Baird – Cast

Platinum and Palladium

You can also invest in platinum and palladium coins through Chards. A few of the available options include:

Chards Coin And Bullion Review
  • VAT Free Platinum 1 oz CGT Exempt Coins – Loco Zurich
  • British Britannia Platinum Coin
  • British Queen's Beast Platinum Coin
  • 1967 Tonga Palladium 3 Coin Set - Coronation

DigitAul Bullion Savings Accounts

Chards Coin And Bullion Review

A unique service offered by Chards Coin and Bullion is their DigitAul bullion savings accounts. These savings accounts make it possible for you to save money by investing in gold and silver at a lower premium. You'll pay just a 1% premium, and won't need to worry about the costly delivery, storage, or insurance fees that you would need to pay to hold physical gold.

If you ever decide you want to sell your holdings, Chards will buy back based on the live rate.

Vault Storage Options

When you purchase physical coins and bars from Chards Coin and Bullion, you can choose to have your precious metals stored in one of their secure vaulted storage locations. Choose from local storage options within the United Kingdom or overseas storage choices. All the vault storage options include full insurance to protect your investments. The storage will also be allocated and segregated to ensure your metals remain safe and secure.

Selling to Chards Coin and Bullion

Chards may also purchase gold and silver bullion that you are looking to sell. They purchase metals directly from customers in their showroom, or if you're not local you can take advantage of the distance buy in service.

Choosing the distance buy in service protects your precious metals each step on the way since Chards includes full insurance for all shipments. If you think you're interested in selling your precious metals to Chards, you can complete the selling form on the website or contact the company to learn more about how the process works.

Are There Any Red Flags for Chards Coin and Bullion?

Chards Coin And Bullion Review

We find it very prudent to always check reviews from past customers before deciding whether to give our business to a company. Reviewers can give you a lot of insight about how a company operates and can help you identify whether there are any red flags that should concern you.

Reading through reviews helps you gain an understanding of how a business actually treats it customers and the quality of the products and services they offer. While their website may make claims about these two important details, seeing what others have to say can help you understand whether those claims are actually true.

Before writing this review about Chards Coin and Bullion, one of the first things we did was to search for reviews for the company on our four favorite review sites: the Better Business Bureau, the Business Consumer Alliance, TrustLink, and Trustpilot. As you can see from the data below, we could only find reviews on Trustpilot. None of the other sites included any information about the company.

No reviews doesn't always mean that a company isn't worthy of your business, but it can certainly make it more difficult to feel confident in the products and services you'll receive.

  • Better Business Bureau: Not rated; not a BBB Accredited Business
  • Business Consumer Alliance: Not rated
  • TrustLink: Not rated
  • Trustpilot: 4.9/5 (with 460 reviews)

Is Chards Coin and Bullion a Scam?

Chards Coin And Bullion Review

So, now for the big question on your mind. Is Chards Coin and Bullion a scam? No, this company does not appear to be a scam company. In fact, they have been in business for over 50 years, and it is highly unlikely that they would be able to operate that long if they were not a legitimate company.

Now that we've established that Chards Coin and Bullion is a legitimate company, your next question is probably whether you should choose to give them your business. We would advise against working with Chards Coin and Bullion for a few reasons.

The biggest reason we see is the lack of reviews. Somehow Chards Coin and Bullion has been in business for over 50 years, but they have far fewer reviews than other companies with only a fifth of their experience. The fact that there are no reviews at all through the BBB, Business Consumer Alliance, and TrustLink makes us very leery to recommend this company. And, 224 reviews on Trustpilot is decent, but there are other companies with thousands of reviews on the site, so it doesn't really stand out as that impressive.

Chards Coin and Bullion also doesn't appear to offer any IRA services. Setting up a Precious Metals IRA is a great way to add diversification to your portfolio and save for retirement, and many other gold investment companies will offer you this service.

Additionally, with Chards Coin and Bullion you won't receive free shipping. The company claims they don't offer this service to keep other fees and prices down, but many other precious metals investment companies do offer free shipping.


  • Chards Coin and Bullion has been in business since 1964.
  • Chards is a family-owned business.
  • They believe in educating their customers so they are informed to make the best financial decisions.
  • The company offers an extensive selection of gold and silver coins and bars.
  • You can open a DigitAul bullion savings account to invest in gold without worrying about storage, insurance and shipping fees.
  • Secure vault storage options are available both within the UK and overseas.
  • You can sell precious metals to Chards by visiting their showroom or using the distance buy in service option.


  • Chards Coin and Bullion has over 50 years of experience.
  • They offer a very large selection of coins and bars for investors.
  • If you want to invest in gold and silver at a lower premium, you can open a DigitAul bullion savings account.


  • There are very limited reviews for Chards Coin and Bullion online.
  • The company doesn't offer IRA services.
  • They don't offer free shipping.

Final Verdict

If you are looking to invest in precious metals, we would not recommend choosing Chards Coin and Bullion. The company is lacking reviews on some of the most-trusted review sites despite being in business for nearly 60 years. Chards Coin and Bullion also doesn't offer IRA services or free shipping. These are all features you can find with many other precious metals companies, so we don't see the need to settle for Chards with the other options that are available.

Although we do think that Chards Coin And Bullion is a solid company, we believe that there are better companies out there to make your investment with.

You can get a free gold investment kit from our #1 recommended precious metals investment company above, or you can checkout our top 5 recommended companies below...

===> See our top 5 recommended companies here (for IRAs AND non IRAs)

Or, continue with Chards Coin And Bullion...

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